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Moore
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Lisbon · London Available anytime

We make owner-run businesses easier to find, easier to choose and easier to book. Websites, search and ads, AI systems and marketing, all from one team that has done it before.

Websites, search and ads, AI systems and marketing, all from one team that has done it before.

Not a fan of reading? Skip to the work

What we build, and keep running.

01 Get chosen

Website

Fast, secure and built to convert, whatever the goal: a call, a booking, a sale or a sign-up. Every result is tracked, you can edit it yourself, and it runs in two languages where that matters.

02 Get remembered

Content and marketing

Photo, video, copy and email. Social channels run end to end. A growth plan, positioning and campaigns, led by someone who has run them before.

04 Get answered

AI systems

What an AI system actually is: software that answers your customers and runs the admin behind them. Six things we build, one rule for all of them: we start with the process, not the tool.

What we would build for a business like yours

Reservations assistantAnswers menu, hours and allergy questions and takes the booking details, in two languages.
Reviews and return visitsA thank-you and a review request after the meal, then a reason to come back.
One screen for the weekBookings, events and posts in one place instead of three apps.
Enquiry assistantCollects dates, guests and budget before a person picks it up, so nobody chases half an enquiry.
Fleet and listings back officeBoats, prices and seasons edited once and shown everywhere.
Lead alertsNew enquiries scored and sent to the right person straight away.
WhatsApp front deskAnswers, quotes from your price list and passes the booking to the team.
Reminders and follow-upsFewer no-shows, and a nudge when the next service is due.
Job trackingWhere every job is, without asking the workshop.
Lead scoringPortal and site enquiries ranked, so the hot ones get called first.
Listings in three languagesDescriptions written in PT, EN and FR from one set of details.
Tenant and rent adminMessages answered and logged, arrears flagged early, renewals sent on time.
Searchable archivesThousands of pieces structured so visitors and Google can find them.
Newsletter on autopilotNew work collected and sent without someone building it by hand.
Members and ticketsOne account for subscriptions, events and orders.

Most of these began as something we built for a client. Every one is built for the business in front of us, so if your sector or your problem is not on this list, we can still build for it.

Not sure which one you need? Most people aren't. Ask.

The offering: no small print.

  • You deal with the people doing the work.No account manager, no hand-offs. The person you speak to on the first call is the person who does the work.
  • A price that fits your business.Quoted for an owner-run business, with the build and the monthly agreed up front.
  • We have done it for businesses like yours.Hospitality, charter and travel, appointment trades, real estate, publishing and more. Owner-run businesses across Portugal, the UK and the rest of Europe.

Everything we build is yours to keep: the accounts, the domain, the data and the code. If we ever part ways, all of it stays with you.

A few recent jobs. Don't take our word for it.

The same four moves. A different answer every time.

The process is fixed, so nothing gets skipped. What we build inside it is made for one business: yours.

  1. 01

    Map it

    Before we build anything, we look at how you win customers today: your site, your search results, your ads and how enquiries get handled. You get a written plan: what to build, what to skip and where to start.

  2. 02

    Build it

    We design and build what the plan calls for, in stages. You see each stage and sign it off before the next one starts. It goes live once it is tested, tracked and ready to take enquiries.

  3. 03

    Run it

    After launch we run it month to month: hosting, security and updates, search and ad campaigns, content and social. One report a month, in plain English.

  4. 04

    Grow it

    Every quarter we sit down with you and compare the results with where you started. Budget moves to what is working, what is not gets cut, and we agree the next priorities together.

Tell us what you're building.

A sentence or two is plenty. We'll come back with what we'd do first, and an honest answer on whether we're the right fit, including when we're not.

WhatsApp

We're nicer than the website. Message us.

What to send

A short outline of your business and what you would like to achieve, the main obstacle as you see it, and your ideal timeline. Links to your current website and social channels are helpful if you have them.

What comes back

A considered reply from the person who would lead your project: what we would prioritise first, a suggested next step, and an honest view on whether we are the right fit.